October 05, 2016

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For organisations not to be left behind

Constant innovation of technology accompanied with the process of globalisation has caused an ever-evolving business environment. What’s more, phenomena like social media and mobile adaptability have revolutionised business. The effect is an ever-increasing need for change, and this is where change management comes in. The growth in technology has a secondary effect of increasing the availability and therefore accountability of knowledge. Easily accessible information has resulted in unprecedented scrutiny from stockholders and the media, and this puts much pressure on management.
As the business environment experiences so much change, organisations have to learn to be comfortable with change as well. This being so, the ability to manage and adapt to organisational change is an essential ability required in the workplace these days. Yet, major and rapid organisational change is profoundly difficult because the structure, culture and routines of organisations often reflect a persistent and difficult-to-remove “imprint” of past periods, which are resistant to radical change even as the current environment of the organization evolves rapidly.
On account of the growth of technology, modern organisational change is largely motivated by exterior innovations rather than internal factors. When these developments occur, the organisations that adapt the quickest create a competitive advantage for themselves, whereas the business firms which refuse to change are left behind, with the result that there are drastic profit and/or market share losses.
In this regard, it is worth noting that organisational change has a direct impact upon all departments as well as upon employees at all levels. Such being the case, the entire company has to learn how they should handle changes to the organisation. And it is also necessary to keep in mind that the effectiveness of change management can have a strong positive or negative impact upon employee morale.
It is relevant here to make suggestions to those involved in the management of business firms to have a look at organisational change management (OCM) principles and practices so they can cope with rapid changes effectuated by technological innovation and globalisation.


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